South African songstress Tyla is ascending to extraordinary heights.

The driving catalyst behind her success has been the popularity of her single, “Water,” and how ubiquitous the viral hit has become across the internet.

“Water,” a blissfully catchy combination of pop, hip-hop, R&B and Amapiano (South African house music), initially dropped in July. Since then, the song garnered massive popularity on TikTok after Tyla began posting videos of herself dancing to and performing the song on her account. From there, she invited her followers to follow suit. 

According to Time, as of Oct. 6, the #TylaWater and #TylaWaterChallenge hashtags have gained 448.6 million views, and over 500,000 dance videos on the app feature the song. On TikTok’s Viral 50 chart, the track sits at No. 9.

Tyla has become the first South African artist to gain 10 million monthly listeners on Spotify.

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